Priory Group – Mental Healthcare
A regular series of content campaigns based around research via surveys and social media. Designed to highlight the experience of people living with mental health conditions, the campaigns lifted the lid on the mental health taboo at work, the impact of addiction on friends and family, and the volume of Google searches for stress and anxiety throughout the UK. Each piece was media-friendly and incorporated real-life testimony alongside comment from mental health experts. Help and support was clearly signposted.
Longform blog content for the website